Well, its like this, I was idly listening to Evan Davis (the new Newsnight presenter – what do you think of him?) on the Bottom Line (Radio 4) the other week, and he and his panel of business people were talking about Flash Sales. I couldn’t tell you much about what they actually said, but it sparked a train of thought – and I’ve been thinking about it ever since.
I used to be a photographer – I say used to be, because the old ways have been so superseded by digital cameras and mobile phones, that I can no longer earn a living in photography – without doing weddings, which I always refused!
At one point I also earned some extra by selling my own photographic greetings cards, which I got printed up to very high standards, and on very good card, with really nice envelopes. Sadly, the ‘art’ greetings card market also took a dive, as people don’t bother to send nice little notes on nice cards to each other any more either!
I’m not moaning – just setting the scene. I now am back selling stuff on ebay, and if it weren’t for digital and broadband, I’d never have the opportunity.
Anyway, I did sell quite a lot of cards, and even had some in galleries and museums, but that was about 15 years ago!
When demand starting drying up, I went to see a local business advisor – he was a lovely man – his business was selling bull semen – smile – and he gave me some very good advice. He said, sell them all off to a wholesaler for 1p a card! – ie take a big loss and forget about them. I was selling them for around £2.50 at the time.
Actually he was right – but I just couldn’t do it – so over the years the boxes of cards have had small incursions into them, but there are still loads left – all stacked up in the store room (my 2nd bedroom) and its got so bad in there that I have just spent ages trying to move stuff to get to them! There are some I just ain’t gonna reach at the moment – I’m looking for the ones I used to sell and send as Xmas cards. So altho the whole set may not be available – I thought I’d go ahead with the idea of a Flash Sale on the ones I can find – as soon as I’ve sorted everything out and worked how how many of each I have. The ones I know I have at present are shown in this meandering blog!
Why am I writing this now – when I haven’t got any firm news to tell you? Because I felt like a rest from excavating the store room, and because I plan to have things ready within the next week. At that point I will be sending a NEWS FROM JULZ email to all my customers, giving them an exclusive offer, and I will be selling the cards for less than they cost me to produce – but NOT 1p! So I thought I’d give you a heads up.
Anyone who has not bought from me, or thinks they have dropped off my mailing list, is welcome to email me at firstname.lastname@example.org – mentioning this blog, and I’ll add you to the list.
In the meantime I’ve been having fun putting some of my other photos/cards/prints up on my old ebay account – which you can view by clicking on the orange lettering.
That’s all for now ……will let you know more when I know it!